A professional website helps companies to represent their business online to a wider market and enables them to reach potential customers. A professional business website helps companies to generate leads and to establish a positive image and reputation. This is a powerful marketing tool and building an online presence contributes to business's credibility. A website improves global exposure and gives companies a marketing edge. Nowadays, all leading organizations, corporations and companies have a strong online presence and have managed to expand their reach just by building a strong online presence. Having a business website will reduce the costs of sharing information and will allow a global exposure. Online marketing and good professional website have proven to be the best tools in building a positive corporate identity.